With 2020 just around the corner, we're about to enter a new decade of email design. But what visual design trends will shape the look of email in the 2020s? The trends that dominated designs in 2019 will still be popular in the coming year. We'll continue to see bold colors , bold typography , and off-the-grid designs . But new digital design trends will make their way into the world of email design over the next few months. Here are 10 email design trends that will hit your inboxes in 2020. 1. More image depth with 3D imaging Artwork by Peter Tarka and Leo Natsume Major brands are adopting 3D to make images more realistic and intriguing.
Compared to traditional flat images, 3D effects can help bring products or characters to life, make elements of the composition stand out and highlight key messages. Since creating 3D images can be a lot of work, they don't often show up Image Masking Service in email designs…yet. But when it does, it's incredibly powerful. Designmodo , which offers a range of web and email resources, brings a bit of 3D to the hero of this Black Friday campaign, making their discount stand out: View full email in Litmus Builder 2. Isometric illustrations Artwork by Dmitrii Kharchenko ,
Tanner Wayment , Maya Ealey and Muti The defining characteristic of an isometric drawing - and what distinguishes it from 3D illustration - is that it is built around equal 30 degree angles, ensuring that an image is not distorted. What makes isometric illustrations so popular is that they combine a 3D feel with the simplicity of a flat design. This approach to visual content can help convey more complexity than is possible in 2D form. Additionally, exploded isometric images can really dig deeper into detail by showing layers and showing parts of a product or process that might otherwise be hidden. Isometric designs have become increasingly popular on the web in 2019, and we expect more of them to hit our inboxes in 2020.
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