In these times, businesses have turned to see electronic commerce or reinforced the actions that they already had given the priority that it has gained before consumers, as we have shared before, and as highlighted by the Oberlo firm , in markets such as the North American, due to to the pandemic, 42 percent of people declare that they have made more purchases online during the c level email list month of March, a figure higher than the 22 percent registered in the same period but in 2018. However, not all online businesses have been able to see the growth that the segment is experiencing; therefore, it is appropriate to resort to the help of digital marketing to give a boost to the numbers. On this occasion we share some actions that can be developed. To get into the subject.
The Digital Marketing Institute highlights the following strategies or tactics that are of great help for online stores to boost their results: Boost product display. Currently it is possible to say that consumers are more visual beings (although possibly the c level email list always have been) for this reason, as the first action of digital marketing it is important to work with the visualization of products. This is particularly important in the field of e-commerce since buyers cannot interact with the products directly as they would at a point of sale. Therefore, it is advisable to use an exceptional product display that allows products to be quickly and effortlessly displayed so that consumers can contemplate their details without the need to read about it.
Tools such as Zoom or create 360-degree views can be leveraged to manage this first aspect. Also, if 3D technology is available, it can be used to c level email list boost engagement and the shopping experience. Speaking of the visual section, videos can also be considered within digital marketing actions. However, not all products require video, only those that want to show off, because what better than seeing them in action? According to the source, 81 percent of consumers say that video provides confidence when making purchases. If you can show your products operating on video, shoppers will have a better understanding of what your products do and why they need them.